Each organization I have worked with over the years has a different process for product management. Many of the front line (or basic) activities may be the same but who employees report to, what they are responsible for, and how they take direction, is different in each organization.

product management

  • What organization does Product Management report to? Product? Marketing? Engineering?
  • Are product managers responsible for the whole offering from beginning through delivery and usage? Are they responsible for an entire product or just one module?
  • Do your product managers see design as their responsibility?
  • How does product management work with the business owners, marketing, engineering, sales, customers, service, and release?

Understanding more about the product management process will help me understand where the organization sees design fitting in and what impact the design process will have on them.

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